Jay Williams

1st Assistant Director
 
Also credited as:
Production Manager
 

 

About me

1st Assistant Director Dubai. As an Assistant Director I see my role as integral and vital to any production – being the Director’s support, the Producer’s Representative and the Crew’s motivation. Having worked my way up through the ranks, my day-to-day perspective is fuelled by years of hands-on experience within various disciplines of the industry. I’ve seen my job description written as First Assistant Director, often as 1st assistant director and 1stAD for short, a girlfriend affectionately named me ‘Jay the First’, but it’s all pretty much the same. I use both Movie Magic and Gorilla Scheduling, for smaller jobs I like Shotlister, but I can get my head around most software and I initially created this website, www.filmservices.me, that you’re reading now. I work as both 1stAD and Production Manager and for the companies I really like, Line Produce as well. My love affair with film started at the age of five growing up around Elstree Film Studios.

I began working in the industry as a tracking car driver progressing to become an integral part of the camera crew. From 1990-1995 I Key Gripped four features, before moving to Spain. Based in Andalucía I worked consistently on car commercials for the following five years, before I decided to set up my own location and services company. In 2001, after working on a TV feature in Ibiza as local Production Manager, I negotiated a deal with VFG to leave their generators and lights with me in Spain where I operated their equipment for two years. Following this period I concentrated on working on freelance productions up until 2010, when I returned to the UK on family business. I am now based in Dubai.

Fundamental attributes of being a First AD, as I see it, are to anticipate where delays or problems could occur and to take steps in advance to prevent them. Also to ensure that the AD team under my supervision is a hub that allows information to travel in all directions between the technical, creative and logistical teams, to hopefully accomplish works of art. In addition to this, flexibility is key due to constantly changing logistics. To this end, I am comfortably aware that schedules must be adhered to for budgetary reasons. Over the years I have worked on feature films, commercials and music videos with artists including Robert De Niro, Freddie Mercury, AC/DC and Led Zeppelin. I have worked with directors such as Mike Leigh, Storm and Bob Keen.

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Male
Born on 16 November 1962
Nationality (birth)
UK
Nationality (passport)
UK IPS
Visa Status
My own Company & Visa
Personal Car
Yes
Driving Licence(s)
UAE full including heavy vehicles
UK full including heavy class 1 & motorcycles unlimited cc
 

My Equipment

Land Rover 4×4 + desert equipment

6 X Motorola Walkies

Canon EOS 20D for location shots

Canon EOS 550D for video

Canon 10-18mm, 50mm, 17-85mm, 75-300mm

2Kw Quiet Generator

Work Lights

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Credits

Date
Program
Position
Program type
Director
DOP
Producer
Link
Date
24 July 2024
Program
OMO
Position
1stAD
Program type
Commercial
Director
Nolan
DOP
Robin Webster
Producer
Saqib Hassan
Link
Date
1 February 2024
Program
AL MARYAH CENTRAL
Position
1stAD / PM
Program type
Commercial
Director
Bary Brand
DOP
-
Producer
Jay Williams
Link
Date
1 September 2022
Program
The First Ever BRABUS BIKE - BRABUS 1300 R
Position
1stAD
Program type
Commercial
Director
Tom Thessman
DOP
Tom Thessman
Producer
Michael Essey
Link
Date
1 January 2022
Program
Etihad
Position
1st AD
Program type
Commercial
Director
Kenton Oxley
DOP
Elias Trad
Producer
Dean Zarif
Link
Date
1 January 2022
Program
Dubai Tourism
Position
1st AD
Program type
Commercial
Director
Jad Eid / Farah Alameh
DOP
Elias Trad
Producer
Nas Sadd
Link
Date
1 January 2021
Program
ADEK
Position
1st AD / PM
Program type
Corporate
Director
Isaac Kumer
DOP
Various
Producer
Janita
Link
Date
1 October 2020
Program
Nines - Pride
Position
1stAD
Program type
Music Video
Director
Oliver Jennings
DOP
Ed Hubert
Producer
Annie Ayers
Link
Date
1 January 2020
Program
Dynamo
Position
1st AD / PM
Program type
Commercial
Director
Alex Hartman
DOP
Bob Pound
Producer
Dean Zarif
Link
Date
1 October 2019
Program
Thrive Sabbatical - Emille
Position
1stAD
Program type
Content
Director
Kathryn Carlson
DOP
Kathryn Carlson
Producer
Emille Artigas
Link
Date
1 September 2018
Program
Peregrine Falcon vs Formula E Car, With Felipe Massa in Saudi Arabia
Position
1stAD
Program type
Commercial
Director
Robin Mason
DOP
David Bird
Producer
Jhonny Zurita
Link
Date
2 April 2018
Program
Airbus A380 Flyover at the Opening of Louvre Abu Dhabi
Position
1stAD
Program type
Commercial
Director
Ahmed Abdulqader
DOP
Ahmed Abdulqader
Producer
Guy Sinclair
Link
Date
15 September 2017
Program
RTA Driverless car
Position
1stAD
Program type
Commercial
Director
Brian Breheny
DOP
Brian Breheny
Producer
Rezek Saadeh
Link
Date
1 September 2017
Program
GMC Sierra Horses
Position
1stAD
Program type
Commercial
Director
Henri Bassil
DOP
Alex Martella
Producer
Chady el Khal
Link
Date
17 July 2017
Program
MIDEA Aircon Sprint TVC
Position
PM
Program type
Commercial
Director
-
DOP
-
Producer
Raj Taru
Link
Date
21 April 2017
Program
Luwak White Koffie Ice
Position
1stAD
Program type
Commercial
Director
-
DOP
-
Producer
Raj Taru
Link
Date
21 December 2016
Program
Tetely Green Tea
Position
1stAD PM
Program type
Commercial
Director
-
DOP
-
Producer
Raj Taru
Link
Date
1 February 2016
Program
ALDAR
Position
1stAD
Program type
Commercial
Director
Barry Brand
DOP
Brian Breheny
Producer
Julian Phillips
Link
Date
1 October 2015
Program
Saudi Armed Forces
Position
1stAD
Program type
Commercial
Director
Juma Al Sahli Houti
DOP
Josep Maria Civit Fons
Producer
Khalid
Link
Date
2 September 2015
Program
Everything becomes two with Etisalat Wednesday
Position
1stAD
Program type
Commercial
Director
-
DOP
Arturo Smith
Producer
Hermann Meingast
Link
Date
2 September 2015
Program
West Yas ALDAR
Position
1stAD PM
Program type
Commercial
Director
Barry Brand
DOP
Bobby Dillon
Producer
Julian Phillips
Link
Date
1 October 2014
Program
No two homes will be the same
Position
1stAD
Program type
Commercial
Director
-
DOP
-
Producer
-
Link
Date
3 September 2014
Program
Speak your heart
Position
1stAD
Program type
Commercial
Director
-
DOP
Frank Peroni
Producer
Amanda Confavreux
Link
Date
1 August 2014
Program
Women in the UAE
Position
1stAD
Program type
Commercial
Director
Kenton Oxley
DOP
Kit Frasser
Producer
Madeleine Hall
Link
Date
2 May 2014
Program
The BIgfoot Project Shoot Dubai
Position
1stAD
Program type
Commercial
Director
Dave Snell
DOP
Riki Butland
Producer
Ashley Pugh
Link
Date
4 May 2013
Program
Audi S8 Progress. It defines us.
Position
1stAD
Program type
Commercial
Director
Richard
DOP
Thomas Kürzl
Producer
Azza Abou Al Magd
Link
Date
31 January 2013
Program
Mazda 6 Spain
Position
PM
Program type
Commercial
Director
Caroline Sax
DOP
-
Producer
Chantelle de Carvalho
Link
Date
1 August 2009
Program
Slava - White Road
Position
PM
Program type
Music Video
Director
Mark Williams
DOP
Peter Sinclair
Producer
-
Link
Date
2 March 2009
Program
Melanie C - I Turn To You
Position
PM
Program type
Music Video
Director
Cameron Casey
DOP
Steve Chivers
Producer
Richard Fenton
Link
Date
21 September 2007
Program
is harry on the boat
Position
PM
Program type
Feature Film (Entirety)
Director
Menhaj (Huds) Huda
DOP
Roger Bonnici
Producer
Adam Coles
Link
Date
1 September 2007
Program
Add N To (X) - Take Me To Your Leader
Position
1stAD PM
Program type
Music Video
Director
The Band
DOP
Sam Brown
Producer
Sam Brown
Link
Date
1 September 2006
Program
Ash - Orpheus
Position
PM
Program type
Music Video
Director
Jeff Thomas
DOP
Jeff Thomas
Producer
-
Link
Date
28 August 2006
Program
Aloud "Sex & Sun"
Position
PM
Program type
Music Video
Director
Diamond Dogs
DOP
-
Producer
Mungo MacLagan
Link
Date
4 July 2006
Program
"Just like the rain" Richard Hawley
Position
PM
Program type
Music Video
Director
-
DOP
Sam Brown
Producer
Sam Brown
Link
Date
17 May 2006
Program
The Infidels "I Cant Get Enough" Tomatina festival
Position
1stAD PM
Program type
Music Video
Director
Huse Manfaradi
DOP
Sam Brown
Producer
Sam Brown
Link
Date
6 June 2003
Program
Pure RnB
Position
PM
Program type
Commercial
Director
-
DOP
Trevor Rogers
Producer
Trevor Rogers
Link
Date
16 November 1999
Program
Dairylea Dunkers “Dino time”
Position
PM
Program type
Commercial
Director
-
DOP
Tat Radcliffe
Producer
-
Link
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Crew Images